Admission experience economy is booming

中国青年报客户端  |  2025-06-30作者:傅瑞

The admission experience economy is booming as 2025 middle/high school graduates fuel graduation travel,with scenic spots offering discounts to boost summer.Scenic areas aim to build long term brand loyalty among young visitors, whichreflects the market's shift: accelerating transition from ticket economy to experience economy, rising youth driven personalized demand, and the sinking market's growth potential.

#Ticket Economy #graduates #Market

ByFu Rui, Mao Ruoxi(intern) andXia Jin/China Youth Daily

Photo by China Youth Daily

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